A warm welcome to the HdM!
(Photos: Joel Miller, Text: Marion Kisling)
On Monday, 4 October 2026, Hochschule der Medien Stuttgart welcomed its new students for the 2026/27 winter semester. Following the official welcome by the Rector’s Office, the new students were welcomed into their respective degree programmes.
The Werbung und Marktkommunikation degree programme had also prepared a varied, warm and informative welcome programme.
WM welcomes the new students
The Dean of Studies for Werbung und Marktkommunikation, Prof. Gabriele Kille, warmly welcomed the first-year students as the new WM students, offering them her best wishes for the future. She outlined the structure of the degree programme, presented the diverse specialisations and opportunities available, and encouraged the new arrivals to make the most of their time at university with curiosity, courage and initiative, and to shape their studies creatively.
The entire WM team then introduced themselves: both the professors and the staff provided insights into their teaching and professional specialisms. This gave the students an informative overview of the modules, the practical projects, the opportunity to spend a semester abroad, and the wide range of partnerships with agencies and companies.
Getting to know each other and settling in
There was a particular focus on getting to know one another. In a relaxed atmosphere, the new students shared their thoughts: what motivated them to choose this degree programme? What experiences do they bring with them? What are their aspirations for their future careers?
The diversity of their backgrounds, as well as discussions about a wide variety of unusual personal traits, skills or hobbies, further helped them to get to know one another.
Well-informed for everyday student life
As well as one-to-one discussions, first-year students were given important information to help them get off to a good start with their studies. Whether it was the timetable, their university account or using the learning platform – support was available for all the essentials, and the WM team answered every question.
Attending the HdM first-year orientation fair and taking a campus tour also provided cross-disciplinary guidance and gave the new students a taste of the vibrant diversity of university life.
A successful start to university life
The Werbung und Marktkommunikation degree programme is looking forward to the coming semesters with its new students. The WM team wishes all first-year students a successful start, an exciting and enriching time at Hochschule der Medien Stuttgart, and much enjoyment and success in their studies.
Further information on the Werbung und Marktkommunikation degree programme.